Differences Between Business Oriented and Social Oriented Networks

Introduction
This paper will discuss the difference between business-oriented networks and enterprise social networks. What makes up a social-networking site and what makes up a business-oriented social networking site and why are they different?
Another topic concerns why do organizations need a business continuity plan? Why is it important to determine what business will do if a [...]

eCommerce Security & Payments Systems

It’s funny how the supposed secure RFID chips on credit cards are less secure than the magnetic stripe cards are. According to Chase Bank and American Express, the chips are built with 128-bit encryption and Triple-DES (Data Encryption Standard) protecting the data on the chip. Furthermore, the chips, theoretically, send a unique, single use code [...]

Starbucks. Netflix and Social Media Marketing

Introduction
Today’s post will explore the success of Starbucks and Netflix on the Internet, particularly with Social Media. It will explore why Starbucks puts so much emphasis on social media like Facebook and Twitter and how these sites compare to their homegrown site. The question for Netflix is whether or not the Cinematch search tool is [...]

Social Commerce & Marketing

Introduction
Amazon.com has numerous elements that allow customers to personalize and customize features and products. The question to ask is how effective are the various elements? Do they cause a customer to buy more products? Wal-Mart, too, has similar elements built into the eCommerce (EC) site. Is it effective and will it be a cause of [...]

eGovernment & Technology

Introduction
eGovernment use of technology has grown over the years from using totally internal systems open only to government workers to today’s internet based systems that allow citizens to interact with their government. Government services today allow citizens to pay local utility bills online, pay taxes, and seek out government services to assist with building a [...]

eGovernment

eGovernment use of technology has grown over the years from using totally internal systems to internet based systems that allow citizens to interact with their government. Online services offered by local governments range from paying water/trash bills to paying taxes to read the minutes from the last board meeting. The government can run survey’s to [...]

Mass Customization in eCommerce

The idea behind mass-customization is to create specific products based on the customer’s needs and to deliver that product quickly. Personalization is where the customer’s preferences are aligned with the products being advertised.
Personalization is quite common on Social Media like Facebook or Google. If you mention on FaceBook that you’re thinking about buying a car, [...]

Procurement Vendor Selection

Introduction
How can eCommerce (EC) be a business pressure and an organizational response? Has EC somehow lost the human interaction or touch? Why do businesses change their business models in the digital age? How has EC affected dynamic and fixed pricing of products or services? What are the risks of using Web 2.0 tools? These questions [...]

Affluenza

Affluenza is apparently an affliction of the wealthy top 1%, where,

6 Essentials for Landing Pages

I think these pretty much speak for themselves…
6 essentials for your landing page:

Provide interesting content
Have a compelling name for your page
Be clear about who you are and what you can offer
Make sure there’s a clear call to action: what do you want the customer to do?
Make sure that the content on your landing page reflects [...]